%0 Book Section %A Robinson, Alan %T Why carrot and stick doesn’t work: motivation is an inside job %B BSAVA Congress Proceedings 2020 %D 2020 %I British Small Animal Veterinary Association %R doi:https://doi.org/10.22233/9781910443774.33.1 %U https://www.bsavalibrary.com/content/chapter/10.22233/9781910443774.ch33sec1