1887
Profit and purpose: how can we have both?
British Small Animal Veterinary Association , e71 (2022); https://doi.org/10.22233/9781913859114.15.5
/content/chapter/10.22233/9781913859114.Ch71
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Profit and purpose: how can we have both?

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Abstract

  • Understand why both profit and purpose are necessary for sustained and meaningful success and fulfilment
  • Understand what metrics to focus on to measure both profit and purpose
  • Learn strategies to develop alignment between profit and purpose

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